We recently posted about Google’s sunsetting of Universal Analytics and what it means for your organization. In the post, we included some suggestions for how you and your team can prepare so that you don’t get caught scrambling come July.
Below is a handy one-page checklist that summarizes those to-dos. Download it. Stick it up on your wall. Hang it in the office hallway. And post it to your Slack as a reminder to everyone on your team that this change is coming. If you are the person in your organization owning this migration, hopefully this checklist can help you align workflows in order to successfully and seamlessly make the move to Google Analytics 4.
Good luck—and let us know how else we can help.